Small businesses can use article marketing as a powerful tool to create traffic, enhance SEO projects and develop ongoing back links.

To draw attention to your site, you have to have authoritative, unique content that is well-written and speaks to your audience. :

About Article Marketing:

With the rise of e-commerce and Internet marketing, article marketing has made a move to the online world as well. As in traditional forms of media, online article marketing has served the dual role of providing publishers with what amounts to free content, and advertisers with similarly free advertising.

The website where an author can post an article is known as an article directory. The primary reason an author can post an article without cost is that the directory owner places advertising on each article page and collects the revenue generated from the advertising. The article directory site gradually increases its own search engine popularity as more articles are posted, benefitting both the author and the directory owner with increased visitor numbers and therefore article page views.

However, unlike the off-line version, there are additional dimensions to article marketing online. Most notable among the differences is the use of articles for search engine optimization. Articles are written to target particular keyword niches, and distributed to content publishers that cater to those markets. Authors are able to target their audience with informative content, sent to an already-interested group of readers.

Many online article marketers enjoy the low cost of this type of advertising and so have written hundreds and sometimes thousands of articles. One online article writer has written 12,900 articles.[citation needed] These prolific article authors also enjoy abundant backlinks (i.e., links pointing back to the business’ website). When the articles are distributed via RSS, the exposure to the authoring business and number of backlinks is increased greatly.

SIP Marketing offers a complete article marketing service, which includes article creation and distribution:

SIP Marketing Article Marketing:

Articles are written, centered around specific, relevant keywords. These keywords help quantify the article and gain exposure to the search engines. SIP Marketing will do keyword research, insert those keywords into the articles, and then distribute them accordingly. It’s important to note that most of the most effective and top-ranked article directories are hand reviewed, and SIP Marketing writes all 100% Original Content.

3 Things to Remember about Article Marketing:

  • Must be original content
  • Have value in the article for the reader
  • Be honest

Article Writing:

Everything we write is original, and yours to keep. We identify keywords, then topics with the client, write the article, and then present it to you for revisions. We offer single articles or high-volume orders. Our article marketing solutions are second to none. We understand your small business needs and writing articles and submitting maybe the last thing you need on your “To Do List”!

We offer packages that address both small and larger requirements and have packages that start at $250.

SIP Marketing can customize a monthly solution, which allows you to see the detailed report of clicks, readership and possible conversions.

Article Submission:

Once articles are written, then we submit them to hundreds of directories online. Again, like the associated press, these articles will be available to thousands of websites for republishing. And when you have a good, informative article, the likelihood of republishing is increased. So we write the best we can, to bring you the attention and traffic you deserve.

To learn more about our service offerings, the details of our packages or have us design a custom proposal for your needs, contact us today.